Gregg is the managing partner of Brand Integrity, an employee performance and customer experience design company headquartered in Rochester, NY. He is also a professor at the William E. Simon Graduate School of Business Administration at the University of Rochester and the author of the award-winning book, "Achieve Brand Integrity." "Achieve Brand Integrity" has been recognized as the best independently published business book in the categories of leadership, HR and training.

Expert Answers

• Re: What should we consider when hiring interns for training?

  Friday May 21, 2010Another thing to consider is to make sure your interns are aware of what's expected and acceptable when using your business computers. I'm seeing it in action and hearing from my customers that college students and recent grads are all about having

• Re: Marketing/ Pricing question Russell R,Kevin B, jay F, George M & Al S. I need your help!

  Friday May 21, 2010I would take the lead from Seth Godin. I would offer it for free for the first X number of people who sign up, or for the first number of days. How you attract should be based on who your target (tribe) is...do they read a trade journal, have FB or

• Re: What are some simple ways to get the most out of your employees?

  Friday May 21, 2010Jack Great comment about the role or management "showing up" for their employees. The way I like to think of it is "constant contact" and connection. I find it easiest to explain this way: To perform at their best, employees must be connected

• Re: What's the best way to ship supplies as a small business?

  Thursday May 20, 2010I have had better luck with FedEx than UPS in the past, but the last couple of times I have been in a UPS Store, they have tried to sign me up for a Small Business Account, so they may be trying to be more competitive with FedEx.  I would recommend

• Re: How does one become a Vistage member?

  Thursday May 20, 2010Thank you Andy...

• How does one become a Vistage member?

  Thursday May 20, 2010What is a process to become a Vistage member? Is there a free membership?

• Re: What are the best sources of great sales leads?

  Wednesday May 19, 2010I agree referrals from satisfied clients are excellent sources for new leads. I see them as gems. In prospecting they are crown jewels. Often I find it is best to ask for referrals right after closing a deal. Not only does this lead to more potential

• Re: Marketing/ Pricing question Russell R,Kevin B, jay F, George M & Al S. I need your help!

  Monday May 17, 2010Most people that have a LinkedIn account also have an FB account, so I would focus on FB. It seems to me that a combination of FB and email shuld be a sufficient way to communicate. Working with the two platforms will make it managable for you.