Lisa is considered the foremost expert in the world in applying Theory of Constraints to marketing. She is the president of the Science of Business and recently served as the global marketing director for Dr. Eliyahu M. Goldratt, who is the father of "Theory of Constraints" and author of "The Goal."

Expert Answers

• Re: What are some cash-flow options available other than traditional banks?

  Saturday Dec 19, 2009The best option is one that you can control (in my opinion).  So my recommendation is to reduce your cash-to-cash cycle time.  And make sure that it is just a cash timing issue.  If in fact, your Operating Expenses (OE) are greater than the Throughput

• Re: Are there a 'machine shop' software solutions available?

  Saturday Dec 19, 2009Yes, there are ERP programs that are targeted to machine shops.  A couple examples are Job Boss and Visual and I believe they are in your target price range depending on the modules you get.   I have machine shop clients that use those and others

• Re: How can I streamline processes to meet goals?

  Saturday Dec 19, 2009First make sure that your goals are very clear.   Then, determine what is limiting you from achieving more of your goal.   Typically there are one or few things limiting you.  FOCUS on those things and those things only.   Many times we

• Re: How can I expand my companies sales efforts?

  Saturday Dec 19, 2009Before I answer, can I ask you a couple questions?   How do you sell now?   What percent market share do you have of your current market?  What's the reason for wanting to expand to new markets?